Edible Arrangements® specialises in creating delicious fruit
designs filled with fresh strawberries, pineapple, grapes, oranges, cantaloupe
and honeydew. Arrangements are guaranteed fresh and are available in a variety
of styles and sizes. They are perfect for any occasion from happy birthday,
thank you, congratulations and sympathy to business events, client gifts and
employee appreciation. Each arrangement is made to order and can be customised
with a jar of all natural fudge and a special occasion helium balloon. All
ingredients are natural, no preservatives or sweeteners are used.
The
Edible Arrangements® concept was launched in East Haven, Connecticut, USA in
1999. The company began franchising in 2001 in Massachusetts with additional
stores quickly following in Connecticut, Georgia and New Jersey. Edible
Arrangements is currently growing internationally, with stores throughout
United States, Canada, Puerto Rico and United Kingdom.
In 2006 Edible Arrangements® launched Frutation®,
a new concept that will take fresh fruit products to the next level.
Frutation is an all natural fruit station with a product collection that
targets consumers who want a fresh and delicious treat on the go.
The menu includes a variety of items such as Fruithy (smoothies), fresh juices,
fruit salads, spiced fruit salads, fruit sundaes and dipped fruit.
The concept provides a unique and healthy option and is built upon the reputation of
Edible Arrangements® which is known for product quality, novelty and excellent service.
Edible
Arrangements® is now showing commitment to the global market by
establishing our franchise model in the United Kingdom. The first shop is
scheduled to open in Nottingham at the end of 2005 and will serve as a platform
to launch the concept throughout the UK. Edible Arrangements® is
seeking suitable applicants to join our franchise system and embark on a new
and exciting career. Benefiting from a proven concept you will participate in a
fast-growing industry whilst having access to a custom-designed business system
and moving away from many of the replica-type franchises which are already
reaching market saturation. The Edible Arrangements® support team will assist
you in all aspects of your business from site selection to comprehensive
training in the corporate shop and at your own shop. You will have access to
extensive manuals that detail how to run your business, from operations to
marketing and accounting, as well as state-of-the-art software systems and
internet order management.